Nike Helps the NBA Celebrate Black History Month January 22, 2013 10:54



Black History Month is an annually observed celebration of the lives, work and achievements of African-American people, in their fight to be freed from slavery, to have the vote, and to have equal rights. 

In the USA and Canada, February is dedicated to Black History Month, and each year Nike helps celebrate by producing a range of custom BHM edition sneakers for their NBA roster of players. 

This year's design focuses around a colour palette of black and grey, highlighted with a bright orange.

 

The three main players who rock the BHM collection are Kobe Bryant, Kevin Durant, and LeBron James. Each of these guys has their signature shoe silhouette decked out in BHM colours and patterns.

Running with the theme of BE BOLD. BE TRUE, the KOBE 8 SYSTEM kicks features a black and grey upper, with orange highlights on the laces, midsole, sock liner and achilles support. 





The LeBron X has also been given the BHM make-over. The African-influenced pattern work is limited to the midsole, sock liner and the Nike Swoosh, with the majority of the upper being a matt black. The orange highlights are in the laces, sock liner, around the sides of the shoe, and in the FlyWire technology that you can see through the mesh side panels. 

A nice touch that I've always liked with the BHM LeBron shoes is the transparent sole, that has the pattern work buried in it. 





Last year, Kevin Durants signature shoe was a low cut, but the KD V is a nice high-top. The BHM edition features an all over black and grey patter that's more dense than those seen on the Kobe of LeBron shoe with a white Swoosh and sole contrast, to sit nicely with the orange laces, sock liner and midsole. 



As well as these guys taking the lead for Black History Month, plenty of other players around the league are showing their appreciation by rocking specially crafted footwear. 

Check out some of the pictures from games last night.



Carmelo Anthony wearing his M9 Jordan BHM kicks.



Andray Blatche and Amar'e Stoudemire, showing their BHM respect.





Blake Griffin wearing his Jordan BHM editions.



Steve Nash wearing some low cut BHM month kicks as the Lakers took on the Bulls.